How LemReveal calculates buying intent from visitor behaviour.
Intent scores predict how likely a company is to buy based on their website behaviour.
## How It's Calculated The intent score (0–100) combines multiple behavioural signals: - **Page depth** — visiting 5+ pages shows deeper interest - **High-intent pages** — pricing, demo, contact, and case study pages score higher - **Session duration** — longer sessions indicate genuine evaluation - **Return visits** — multiple visits over days/weeks show sustained interest - **Multiple visitors** — when several people from the same company visit, it suggests committee buying - **Content engagement** — reading blog posts, downloading resources, watching videos
## Score Ranges - **80–100** 🔥 Hot — actively evaluating, likely in buying cycle - **60–79** 🟡 Warm — showing interest, worth reaching out - **40–59** 🟢 Engaged — browsing but not yet showing strong buying signals - **0–39** ⚪ Cold — casual visit or early research
## Using Intent Scores - Sort your leads by intent score to focus on the hottest prospects first - Set up [automation rules](/help/automation-rules) to get alerted when a company crosses a threshold (e.g. intent > 80) - Combine intent with [ICP scoring](/help/icp-scoring) for the ultimate prioritisation: high intent + high ICP fit = best leads
LemReveal identifies companies visiting your website with confidence scoring, 8 buying timing signals, and AI-generated talking points. GDPR compliant B2B lead generation from $0/mo.
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