Identify and act on accounts showing unusual spikes in activity.
The **Surge War Room** surfaces accounts experiencing unusual activity spikes — multiple visitors, deep page engagement, or visit frequency surges that indicate heightened buying intent.
## How Surges Are Detected LemReveal continuously monitors each company's visit patterns. When activity exceeds the baseline by 2x or more, a surge alert is created. Surge types include: - **Visitor Surge** — Unusually high number of unique visitors from one company - **Engagement Surge** — Deep page visits (pricing, case studies, docs) in a short period - **Frequency Surge** — Repeat visits accelerating beyond normal patterns - **Multi-Person Surge** — Multiple people from the same company visiting simultaneously
## Using the War Room 1. Navigate to **Surge War Room** in the sidebar 2. Active surges are sorted by **surge score** (highest urgency first) 3. Each card shows the company, surge type, multiplier (e.g. 3.2x baseline), and timeline 4. Click any surge to view the full company profile and recent sessions
## Taking Action - **Prioritise** surges with 3x+ multipliers — these are strong buying signals - **Check the pages** being visited — pricing and case study surges are more valuable than blog surges - **Act fast** — surges typically indicate an active evaluation cycle - Use automation rules to get instant Slack alerts when surges are detected
## Surge Lifecycle Surges are marked **active** when detected and automatically **resolved** when activity returns to baseline. You can also manually resolve surges after taking action.
LemReveal identifies companies visiting your website with confidence scoring, 8 buying timing signals, and AI-generated talking points. GDPR compliant B2B lead generation from $0/mo.
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