Marketing

    What is Freemium?

    A pricing model that offers a free tier with limited features, designed to attract users who may upgrade to paid plans. Common in SaaS and product-led growth strategies.

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    Related Terms

    Product-Led Growth (PLG)

    A business methodology where the product itself drives customer acquisition, conversion, and expansion. PLG companies offer free tiers or trials that naturally lead to paid upgrades.

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