Marketing

    What is User Onboarding?

    The process of guiding new users to discover and adopt key product features. Effective onboarding reduces churn, accelerates time-to-value, and is critical for product-led growth strategies.

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    Related Terms

    Product-Led Growth (PLG)

    A business methodology where the product itself drives customer acquisition, conversion, and expansion. PLG companies offer free tiers or trials that naturally lead to paid upgrades.

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