Technical
What is REST API?
Representational State Transfer API, an architectural style for building web services that use standard HTTP methods (GET, POST, PUT, DELETE). REST APIs are the most common integration pattern in B2B software.
See REST API in Action
Related Terms
API (Application Programming Interface)
A set of protocols that allows different software applications to communicate with each other. APIs enable integrations between B2B tools and data platforms.
Webhook
An HTTP callback that sends real-time data to another application when an event occurs. In B2B, webhooks are used to push lead data to CRMs and notification systems.
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